About me

I’m Michelle, a creative and content leader who lives where strategy, storytelling, and systems meet. Over the last decade I’ve led art direction, design systems, and rebrands for brands in healthcare, tech, and B2B—translating complex problems into clear, accessible experiences that actually ship.

When I’m not in Figma or fine-tuning a deck, I’m usually hanging out with my (very opinionated) cat or with friends outside around trees and water, where a lot of my best ideas quietly untangle themselves.

I’m also endlessly inspired by travel—I’m the person noticing wayfinding in airports, typography on street signs, and how different cities express their identities through color and space.

All of that—nature, animals, and new places—feeds back into my work, helping me design brands and experiences that feel thoughtful, human, and grounded.